BLÜTEZEIT

WIEN

About

Designed in the heart of Vienna, 100% produced in Europe, by one watch enthusiast for others. 

 [ˈblyːtətsaɪ̯t], "High phase of cultural or economic development, see Golden Age"  (Quelle: wikipedia)

Like the website, the watches follow the maxim "NMTN" (nothing more than necessary), no ramblings, or in Austrian dialect: No "Geschwurble".

This is why, for example, there is no unnecessary text on the dial, not on the back, and no advertising texts explaining why this watch is much, much better than all the others available.

 

Next

N°3

Case: Diameter (9-3): 36m , Height without glass: 6,9, with glass 7,1. glas on the upside: sapphire, Colorless anti-reflective coating on both sides (9-times). Glas on the downside: sapphire. Dial: grained, champagne golden. Hands: fire-blued. Movement: La Joux Perret 7380, Diameter: 30 mm, Height: 2,7 mm, hand-wound, power-reserve: 90h, second stop: no, geneve stripes, fire blued screws, wheels grinded in opposite directions, palladium plated, regulated in 5 positions. Water-proof: 3 atm. Warranty: 5 years

Produced 100% in Europa, over 90% in D|A|CH (only the straps are from Belgium, the dials from France)

Preis: € 3.000 net (plus VAT (if applicable) and insured shipping. This (reduced) price is applicable only for the first series

Shipping: insured shipping only, alternatively: personal collection in my office (1st district/inner city Vienna) upon appointment

Next

Buy

Orders by email to: orders@bluetezeit.wien

Payment after notification of shippings costs and VAT via Paypal or bank transfer 

Next

Pictures say more than a 1.000 words

Contact

If you have any questions about the watch, want to buy it ... or simply have something else on your mind, just write me an e-mail to altenburger@bluetezeit.wien

FAQ

Sustainability

Imprint

AGB


FAQ

Why is the first watch called #3? The numbering of the watches is determined by the order in which I completed the watches from my side; #3 has overtaken #1 and #2 in the final spurt of production. Therefore, this watch appears first.
Why don't the watches have a name? As such a name is not necessary from my point of view, all watches are numbered consecutively.
Can I see the watches in person before I buy them? Yes, this is possible in the 1st district of Vienna - by appointment.
In what order are the watches allocated if there is more demand than supply? First come, first serve. The only exception: those who have already purchased a watch will be given preferential treatment by having the opportunity to purchase a new model 3 days before the official sales launch.
Are the watches limited? No, but there is also not an infinite number. As the project is freely financed, there is only the contingent (batch) that is financially feasible. If this is not enough, I will place a new order. However, due to the lead times, it is unlikely that such a new batch will be released in 2024. Just as there is no classic limitation, I also reserve the right to end a particular model at any time if I devote myself to new projects. I have enough movements to bring #1, #2 and #4 onto the market. These are each reserved internally, i.e. no movement will be used to extend #3 beyond the batch planned from the outset.
Why are the first pictures on Instagram around two years old, even though the watches have only just been finished? There are many reasons for this: coronavirus, the war in Ukraine, the boom in Swiss watches (which led to extremely long delivery times) and, last but not least, the fact that I didn't want to make any compromises and so several prototype series were produced for some parts before I was satisfied.
Is it a "modular watch"? No, on the contrary, not a single part of the watch is standard. Every screw, every gasket etc is made to measure for me. The only part I didn't design is the movement.
Who made the watch parts? The suppliers in alphabetical order, without allocation to a specific model:
ABSaphir | Calina Audemars | Aaubry | Atelier Decoster | Jochen Benzinger | Cadratec | Cadranor | Cadrec | Dekla | Dexel | GenevaProd | Habring² | HolzArt | Kmetyko | KMLT | La Pratique | La Joux Perret | Meislitzer | RIOS | RP Uhrengehäuse | Wittka

Special thanks are due to  Habring² for their advice and support during the project. Without the answers to the technical questions that I had and whose solution cannot be found in any book, because most books focus on the presentation of the construction of the movements (the book by Kilian Eisenegger is an exception), it would not have been possible. Many suppliers have also given me input, e.g. on safety distances/tolerances etc. to be observed. Without all these people, who obviously also have a nerve for "non-industry" watch enthusiasts, the realization would not have been possible.

Sustainability

Use of natural materials for the watch box: Wood and 100% linen, no foam, no synthetic fibers
Transport protection in the box: Old newspaper or magazine paper (read it myself ;-); may not look super decorative, but it serves its purpose. An exception are the protective foils attached to the watch - these are new
Packing the watch box for transportation: Also old newspaper and, if bubble wrap is used, already used bubble wrap (from suppliers; possible traces or markings cannot be ruled out. However, since it can be assumed that nobody keeps the bubble wrap, but hopefully disposes of it correctly or - even better - reuses it themselves, the appearance is negligible compared to the purpose (at least in my opinion)
Origin of the materials: Central and Western Europe. Due to the short transportation routes, the watches have a smaller ecological footprint for this reason alone. Apart from that, a mechanical watch - with appropriate handling and maintenance - fulfills its purpose for tens of years; quite in contrast to its main competitor, the smartwatch
No plastic card with data on the watch: The watch is only accompanied by a card printed on recycled cotton paper ("Red Panda"), which also states who carried out the final inspection. All other documents, such as instructions for use, are made available to buyers electronically, but can of course also be requested by any watchmaker who wishes to carry out a revision

Imprint

Managing director: Dieter Altenburger
Legal form: Sole proprietorship
VAT Number: ATU63441289
Commercial wording: Commercial trade (with the exception of regulated commercial trades
GISA-Number: 37219635
Business address: Beheimgasse 13/3, 1170 Wien
Postal adress/Office: Volksgartenstraße 3/2, 1010 Wien
Regulatory authority: "Magistratisches Bezirksamt" for the 9.th und 17.th district
Competent chamber: Chamber of commerce Vienna
Access to applicable trade or professional regulations: www.ris.bka.gv.at